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Allott & Associates And Onwards Holdings Make Easy Steps To Take Business From Research To Market
For 2017, Allott and Associates Ltd and Onward Holdings Ltd will be teaming up to offer their respective clients a combined marketing and logistics solution.
The strategy will make it quicker and easier for companies’ goods to reach targeted markets and customers than was previously possible.
The strategic combination of Allotts’ 360° marketing services with Onward Holdings’ prime warehousing and dispatch capabilities makes this a perfect solution for firms seeking slick solutions to the promotion and distribution of their goods. Getting products to market as effectively as possible is at the core of this latest development.
The initial idea, brainchild of Neil Storey, managing director of Onward Holdings, includes a few short steps for companies to get their products ‘out there’. Firstly, clients will be able to accurately inform themselves about their chosen market with initial market research conducted by Allotts. They then have the option to boost their presence in their marketplace by adding a layer of targeted product marketing if desired.
Secondly, once they have spread the word and sales are flowing in, they can then pass subsequent product storage, order processing, stock management and dispatch, into the capable hands of Onward Holdings who will make sure all goods arrive safely at their destination. Minimum work and maximum return for the client is envisaged. Clients will know they are in experienced and safe hands.
Allotts, which has a client base ranging across the packaging, labelling, printing, engineering, food, security, waste management, plastics and corrugated industries, has over 20 years’ experience of providing effective marketing solutions to help its clients optimise their business opportunities.
Allott & Associates’ managing director, Philip Allott, said: “We continue to invest in all aspects of digital communications as part of our commitment to be at the forefront of technological developments. We want our clients to be able to benefit from our knowledge and experience in delivering cost-effective and fully integrated marketing campaigns. The additional option for clients to now tap into a well-established storage and distribution network is going to streamline the ‘concept to market’ chain significantly. We believe this going to bring enormous advantages for a number of businesses.”
Onward Holdings meanwhile, offers highly competitively priced warehousing and distribution centres - positioned perfectly for easy access to the major transport routes M1, A1 and M62.
The family-run company, has recently adopted OpenWMS, a specialist warehouse management system at its site in Castleford, West Yorkshire in order to streamline stock taking and shipping processes, to improve productivity by freeing up staff to concentrate on other duties and to maximise space utilisation.
OpenWMS is a highly accurate, configurable warehouse management system for both Third Party Logistics (3PL) providers and for owner-operated use. It creates a complete supply chain management solution suitable for a wide range of products including food and drink, packaging, electronics, IT equipment, homewares and office supplies.
Onward Holdings provides 21st Century solutions for businesses seeking warehouse space that will control their costs. OpenWMS will help optimise vehicle loads and routes, enhance picking/dispatch accuracy and timeliness as well as improve job costing and yield control.
The total benefits to clients of the collaboration will certainly be greater than the sum of its parts. Firms wishing to establish themselves in their chosen market would be able to select a ‘research to market ‘option that is backed up with the latest technology and know-how.
For further information contact: Allott and Associates on 01423 867264 or Onward Holdings on 01977 614007.
Dairy goodness in a pot - with no added sugar. Family brand Minioti are about to lift the lid on their new look branding for their delicious range of innovative Jersey ice creams. Two of their recipes - Creamy Vanilla and Creamy Chocolate - are now even creamier too!
It's not just Minioti's new look that's completely different. Minioti is unique in that their ice cream is made from 100% Jersey milk and cream, with no added sugar and healthy live cultures. Jersey milk is extra special - it is naturally lower in saturated fats, and has up to 20% more protein and calcium.
* Jersey milk and cream, from Jersey cows which roam in outdoor pastures * Made in Jersey * No added sugar * Live cultures (pre and probiotics) * Low cholesterol * Source of calcium * Free from palm oil * Low salt * Gluten free * Aspartame free * Preservative free
Minioti ice creams are sweetened naturally with Stevia. Its combination with the finest Jersey milk results in an incredibly rich and creamy, yet naturally sweet treat - free of refined sugar.
The range so far includes: Creamy Vanilla made using natural vanilla pods; the Great Taste 2016 award winning Creamy Strawberry made with real fruit; and Creamy Chocolate with chocolate swirls.
Available in 900ml, 500ml and 125ml pots; and 4.5 ltr Napoli trays.
Minioti was founded by Anna Boletta and her friend of 20 years, Natasha Dowse. The Jersey mums are passionate about healthy eating, and finding alternative ingredients to ensure their products are the best - and the healthiest - they can be.
They launched the brand in the UK a little over six months ago, and all Minioti ice creams are produced by Jersey Dairy, on Jersey.
Anna said: "This is such an exciting chapter in the Minioti story. The branding has been completely updated in line with our messaging that this is a healthier ice cream for everyone to enjoy - children and health conscious adults. Our ice cream is perfect for those looking to reduce their intake of refined sugar, but don't want to compromise on taste - and there are additional health benefits too with the addition of live cultures."
Allott & Associates Achieves Post Brexit International Contracts Success
Allott and Associates Ltd has proved there is life after Brexit after winning contracts for its integrated marketing services from companies in Germany, the United States and Australia following the UK’s surprise vote to leave the European Union.
Specialist wheat starch supplier Kröner Stärke in Germany, a renowned global leader in security and risk management solutions based in the United States and Australian on-site gas generation business, Oxair, have all signed contracts post Brexit with award-winning Allott and Associates to provide customised PR and marketing solutions for their respective target sectors.
Yorkshire and London-based agency Allott and Associates did not let the referendum result deter it from the job of winning international contracts against stiff foreign competition – and its ability to clinch these deals is a pointer to what can be achieved, says managing director Philip Allott.
He said: “We are delighted that these internationally renowned companies have come on board with Allott and Associates. The recent Olympics demonstrated that the British can punch above their weight overseas and we are no exception to that. We are dedicated to delivering a first-class, multiplatform service across a variety of different sectors and global regions.”
The decision to leave the EU has ruffled many feathers but Allott and Associates’ success in winning overseas business demonstrates that with the right product, skill sets and determination, UK companies can trade successfully in the post Brexit era.