Probably the most
widely used online buyers guide for the UK convenience food industry
and its suppliers
Let your company shine out from the crowd
with a listing and press release package on the ReadyMealsinfo Buyers
HERE for details about promotion packages with ReadyMealsinfo
or email email@example.com.
Amoy Unveils Ching He Huang As New Brand Partner And Face Of New Amoyzing™ Meals In A Minute
Top Asian food brand, Amoy, announces leading Chef Ching He Huang as its new brand partner. TV chef, Ching has created a range of deliciously quick and easy Amoyzing™ Meals in a Minute - inspiring recipes using a selection of great tasting Amoy products.
The collection of recipes offers a simple and convenient way to bring modern flavours of Asia to kitchens across the UK in a matter of minutes, giving time-poor cooks a wide range of midweek meal options that are quick and easy to prepare. From Thai classics such as Chicken Pad Thai to Chinese dishes like Cantonese Beef and Black Bean Noodles, the Amoyzing™ Meals in a Minute recipe collection offers a wide range of dishes to suit every taste.
Commenting on the launch of the Amoyzing™ Meals in a Minute recipe collection, Ching He Huang said: “I’m delighted to be working with Amoy and reveal the recipes I’ve created using their delicious, high quality, variety of products. Asian cuisine provides some of the UK’s favourite dishes, so it’s fantastic to be able to share my recipe ideas with households across the nation, and to help them create the authentic taste of Asia in a matter of minutes.
“All of the recipes are very tasty, quick and straightforward, and there’s something on offer for everyone. Plus, with the help of the new Amoy products, creating delicious Asian food for all the family has never been easier!”
As well as the recipe collection, Amoy is also launching a range of delicious new products, which include quick, convenient Easy Meal Kits and Stir Fry Soy sauces.
The new Easy Meal kits will revolutionise how you cook midweek. From Malaysian Laksa and Nasi Goreng, to Thai Green Curry and Thai Red Curry, the new selection of four Easy Meal Kits make whipping up authentic Asian cuisine easier than ever. The kits contain everything needed to make a mouth-watering meal in minutes; just add meat, fish or vegetables as preferred.
Amoy is also launching a range of Stir Fry Soy sauces; Red Chilli, Lemongrass and Kaffir Lime, and Garlic and Chinese Five Spice, all of which have been especially created to add an extra injection of flavour and a tasty twist to liven up your midweek stir-fry.
For more information and to check out Ching He Huang’s Amoyzing™ Meals in a Minute recipes, visit www.amoy.co.uk
Two years in and Relish’s unique idea continues to help food businesses grow their food brands.
To coincide with their second birthday the Relish membership website is undergoing a radical transformation and re-launch to meet the growing demand from food producers.
In the last two years Relish have: · helped over 60 food producers who have benefited from the online membership · coached food producers (via the Growth Accelerator scheme) leading to listings in retailers · written an e- book on getting into retail · and grown a further online community of more than 1000 foodie businesses, benefiting from free downloads and advice
And all from one simple, timely concept: a unique, online, affordable marketing hub, offering professional advice, resources, contacts and a supportive network for smaller food and drink producers.
As the Relish Food Marketing team celebrate their second birthday, there is much to celebrate but they are not resting on their laurels, as they relaunch the Relish website to be able to help even more food producers grow their foodies businesses and achieve success in retail.
"In the past year we've been over the moon to see so many of our members and clients achieve their aspirations for their brands, with our help; and to have been instrumental in the launch of so many unique and innovative products. We are now looking to make improvements to the Relish club to meet further demands from the growing number of entrepreneurs starting up their foodie businesses,” said Jo Densley co-founder of Relish, food brand, product development & online marketing expert.
Relish was created as a subscription club to provide resources, marketing and retail advice to smaller food & drink producers in a budget-friendly way. Providing advice and contacts, webinars and subject-specific downloads, produced by Food and Drink professionals, and individual, bespoke coaching to support growth at whatever stage of development a product is at; from idea to - packaging, branding - to NPD - to dealing with buyers - to building those listings.
The business clearly struck an immediate chord, snowballing and building a growing and loyal core of nationwide members. As interest grows in the Relish membership club it has been listening to its member’s needs and is relaunching the membership site to include: - a fresh new eye-catching design - improved categorisation for simplicity of use - up-to-date informative content - new interviews and case studies - suitable for all devices
The icing on the cake being a FREE 30 day trial membership for all food and drink producers.
Jo Densley, Relish founder said : “We get such great feedback about all the resources on the Relish site we wanted to make them more accessible to even more food and drink producers.”
Paul Dodd, The Ideas Man from ALLGOOD who has been an instrumental part of the relaunch of the Relish membership site added: "We've got a totally new strategy for Relish, there is such amazing content in the members area that we're offering a free 30 day trial for anyone who wants to sign up. We've created a modern and fresh design for the new site, easy to navigate and it's responsively built so will look great on tablets and phones. I can't wait to launch it and see what everyone thinks”
According to one member, Navina Bartlett, founder and Boss Lady at Coconut Chilli, The Relish Membership Club is an excellent source of information for anyone wanting to grow a successful food or drink company.
"There are product costing templates, retail marketing and POS advice, guidance on mandatory on-pack labelling and inspirational videos featuring some big players in the UK food industry. It's easy to use and will stop you from making amateur mistakes,“ Navina says.
This next year will see Relish launching a further raft of innovative new initiatives and capitalising on their growing inter-supportive network, including: · a panoply of workshops focusing on every aspect of taking a food business from “recipe to retail” – starting with “Creating a Marketing plan for your foodie business” · exciting plans for a new book featuring all our lovely and talented members … stay tuned! · Patnerships to further enhance the Relish resources for members