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Brits Toast Sporting Success As Grocery Sales Grow
The latest grocery share figures from Kantar Worldpanel for the 12 weeks ending 11 September 2016 show that despite continued deflation of 1.1%, supermarket sales increased by 0.3% with particular growth in alcohol as shoppers celebrated Britain’s summer of sporting success.
Fraser McKevitt, head of retail and consumer insight at Kantar Worldpanel, comments: “While overall sales growth has been slow, consumers have been keen to celebrate Britain’s Olympic and Paralympic golden summer, boosting alcohol sales by 8.5% in the past four weeks. Sparkling wines including Prosecco and Champagne led the way with growth of 36.0% as promotional events across a number of retailers successfully tapped into the nation’s celebratory mood.
“Tesco’s summer ‘Drinks Festival’ helped grow its alcohol sales faster than any other major category, and while the retailer’s sales have not yet returned to growth, a decline of 0.2% year-on-year is its best performance since March 2014. This period its Extra and larger stores delivered a positive contribution to performance, though market share fell back by 0.1 percentage points and Tesco now accounts for 28.1% of the overall grocery market.”
Fraser McKevitt continues: “Waitrose sales increased by 3.4% on last year, helping the retailer reach a new record market share of 5.3%. It’s ‘Half Price Event’ boosted performance across much of the store – particularly in household and alcohol. However the increase in sales has come at a cost, with Waitrose’s proportion of promotional sales reaching a higher level than some of the traditionally more promotion-focused ‘big four’ retailers.
“Co-op continues to outperform the market with sales growth of 3.1%, primarily through its own label lines. The convenience retailer was another to post strong alcohol sales, though its produce lines were its fastest growing category, helping market share increase to 6.6%.”
Iceland’s recent run of success continues as sales grew by 6.3% compared with a year ago, with its core ice cream and frozen fish categories particularly over-performing. At Sainsbury’s sales fell by 1.4%, as Fraser McKevitt explains: “Overall prices have fallen at Sainsbury’s, as have its levels of promotional activity as it continues to roll out its simpler pricing strategy. Meanwhile, after posting like-for-like growth in last week’s trading update for the first half of 2016, Morrisons’ market share fell by 0.3 percentage points to 10.4%, reflecting its reduced store portfolio. Online sales are becoming more important for the grocer, with shopper numbers up by 45% on last year.
Aldi and Lidl continue to grow – not only are both continuing to expand their store estates but existing customers are visiting more frequently and upping their basket size. The discounters are helping drive the industry-wide growth in premium own-label lines, with marketing campaigns moving away from showcasing only price to a focus on quality – collectively, premium own label grew by 29.5% in the discounters this period. Shoppers now spend an average of £19.24 when visiting the discount retailers and at a time of falling prices this increase of 4% is not to be sniffed at.”
Lidl reached a market share high of 4.6% this period having grown by 9.5%, while Aldi increased sales by 11.6%.
Item last updated: Thursday September 15 2016 02:30
Frozen meals comprise a large portfolio, including beef meals, chicken meals, frozen pizza, and various types of frozen vegetarian meals, thereby providing consumers with a large variety of options to choose from. Frozen ready meals are a convenient alternative to cooking and are increasingly being preferred by the working population worldwide. Frozen meals are perceived to be free from microbial attacks and therefore considered to be healthier compared to other ready meals. The analysts forecast the global frozen ready meals market to grow at a CAGR of 2.93% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global frozen ready meals market for the period 2016-2020.To calculate the market size, the report considers the revenue generated through the retail sales of frozen ready meals in different regions.
The market is divided into the following segments based on geography:
- Americas - APAC - Europe - MEA
The report, Global Frozen Ready Meals Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
- 2 Sisters Food Group - Ajinomoto - Amy’s Kitchen - Europastry - Findus Group - Frosta - General Mills - Greencore Group - Iceland Foods - LDC Sable - Iglo Group - JBS - Kellogg - Kerry - Maple Leaf Foods - McCain - Nichirei Foods - Pinnacle Foods - Sanquan Food - The Schwan Food
- Demand for packaged and convenience food
- Ensuring quality and consistency
- Rise in number of single-person households
Key questions answered in this report
- What will the market size be in 2020 and what will the growth rate be? - What are the key market trends? - What is driving this market? - What are the challenges to market growth? - Who are the key vendors in this market space? - What are the market opportunities and threats faced by the key vendors? - What are the strengths and weaknesses of the key vendors?
Food Industry “Social Media At Work” Survey 2016 Launches
Leading food industry law firm, Roythornes, and specialist food marketing agency, Pelican Communications, have launched their Social Media at Work Survey 2016.
The survey, now in its sixth year, asks key industry leaders about the policies and practices they adopt in relation to social media use in the workplace.
Last year’s survey revealed that, despite around 80% of businesses having some form of online presence, a staggering 26% have no policy in place on how social media should be used, leaving them wide open to reputation management issues.
The survey also revealed more companies were allowing staff to bring their own devices to work for professional purposes, and that the number of firms introducing controls over what employees can do on social media channels while in the workplace was increasing.
Maz Dannourah, associate at Roythornes who specialises in social media and employment law, said: “During the last six years we have seen a steady increase in the number of businesses monitoring their online presence. However, social media is constantly developing and organisations need to ensure they are protecting themselves and their employees with quality policies and procedures.
“The cost of repairing reputational damage following an incident can often far outweigh that of ensuring preventative measures and appropriate protections are in place.”
Michael Bennett, managing director of Pelican Communications, said: “Food is an integral part of people’s daily social media activity and companies are using it more and more proactively to promote their brands.
“Every year this survey yields fascinating results that serve as an interesting point of discussion for industry leaders and help to chart the progress of this increasingly vital area of so many businesses.”